Stay up to date on the As Seen On TV Marketplace, including products, infomercials, commercials and drtv.
It’s a question that veteran “As Seen on TV” marketer Scott Boilen asked when he was given the opportunity to introduce yet another bacon product to an already crowded marketplace. But Boilen couldn’t resist the invention, a simple gizmo that turns a few strips of bacon into an edible shell. And so the Bacon Bowl …
Many of the most innovative gadgets sold in America today are specialty items — generally marketed through extravagant late-night TV commercials. These items also are sold through bulk mail advertisements that use the slogan “as seen on TV!” The business can generate big profits for those who come up with successful products. TV ads offer …