Acquirgy Publishes New eBook: The Psychology Behind DRTV Strategy

Driving consumers to buy with Neuromarketing. Acquirgy and noted neuromarketing expert and “Brainfluence” author Roger Dooley announce the publication of a new complimentary eBook, “The Psychology Behind DRTV Strategy” that explores what goes into crafting a successful infomercial or short-form TV commercial.

Average Cost of an Infomercial | Cable.TV TV Resources

An infomercial is intended to inform consumers about a product that cannot be properly explained without a demonstration. The purpose of an infomercial in to increase sales by explaining the usefulness of a product that is for sale. The ease of using the product that is being offered for sale is often the focus of …