Lumio founder Max Gunawan pitches his foldable lamp. In rare instances, all five Sharks see each of these requirements fulfilled, as they did with Max Gunawan, the San Francisco-based founder and inventor of Lumio. In the latest episode of the TV show’s sixth season, Gunawan entered the tank seeking $250,000 for 8% of his company, […]
A sales pitch on an aquatic species doesn’t necessarily give you a better shot on ABC’s “Shark Tank.” Friday night, two Minnesota entrepreneurs were on the show, hoping to convince a high-rolling investor, or Shark, to invest in their company.
Click-through rates (CTRs) on tablets outperform smartphones by 250% for branding campaigns, but also lead when it comes to direct-response campaigns, which traditionally rely on less resource invested in the ad creative.