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Endless Fun FIAT Brand Television Campaign with
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The FIAT brand launched a first-of-its kind on-air campaign this week featuring :15-second GIFs as part of creative designed for both television and online. The “Endless Fun” campaign kicked off Monday night (June 10) across cable television with four commercials, which can be viewed on the FIAT brand’s Tumblr page, and a :30 second online […]

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Why the Tumblr Deal Is a Disaster for Entrepreneurs
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Now, every upstart technology chief executive is going to try to win the next lottery the way Tumblr did. And about 99 percent will fail.

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