Dance Moves

Cize Dance fitness classes make exercise like a party

Fitness trainers say they are putting more dance moves in their routines, and high-profile trainer Shaun T has a dance workout called Cize for streaming or on DVD and at gyms including Bay Club in Santa Monica. Dancing is naturally social, and experts say that in dance fitness classes, students draw from one another’s energy. …

Beachbody Debuts Shaun T’s CIZETM, Autumn Calabrese’s Fixate Cookbook and More!

From P90X and Insanity to 21-Day Fix and Shakeology, Beachbody has provided fitness, nutrition and weight-loss products and services to more than 20 million customers working toward their goals. This year is no different as the company introduces CIZETM, a new dance workout developed in collaboration with Shaun T; FIXATE, celebrity trainer Autumn Calabrese’s new …

Is Home Fitness Company BeachBody Gaming YouTube’s Skippable Pre-Roll Ads?

BeachBody is advertising its Focus T25 fitness DVD with a pre-roll ad that tries to trick viewers into clicking through instead of skipping. Most YouTube pre-roll ads can be skipped after five seconds (and 80% to 85% of viewers opt for the skipping), so advertisers have a very short time to make an impact. The …

INSANITY’s Shaun T and Beachbody Launch Focus T25

Beachbody, the Santa Monica, Calif.-based developers of popular at-home fitness franchises INSANITY and P90X, announced today the addition of another exciting home-exercise program to their line-up of industry-leading products with the launch of Focus T25. “I’m going to show you how to get an hour’s worth of results in just 25 minutes…” By Shaun T, …