Unless you don’t have a television set, you must have seen Vince Offer in his Sham Wow Commercial. He very energetically promotes these very absorbent cloths. His job is to get you excited about the product so much that you will want to buy it. Commercials are know to be just a few minutes long […]
If you are trying to figure out the most effective items for DRTV all you have to do is ask yourself a few questions. First, does the item interest the masses and does it solve a problem? Products that appeal to the mass charm are usually one of the most successful Direct Response infomercial products […]
The DRTV Centre, the UK’s specialist Direct Response Television ad agency, describes a powerful weapon in its new business toolkit; brief testimonials from satisfied clients.
Advertising agencies currently planning their clients’ December and January campaigns recognise that December is traditionally a triple-tier TV advertising month. The first three weeks represent the peak shopping period and demand for TV time from retailers is always very high; higher TV costs per thousand viewers reflect this high demand.
From the man behind the Slice-O-Matic food slicer, the Ped Egg “no-mess” way to remove callouses, and Pocket Hose, “the amazing expandable garden hose,” comes a new product: physical books. In January, the so-called “king of electronic retail,” Ajit “AJ” Khubani, who founded TeleBrands Corp. 30 years ago, placed his first book in bricks-and-mortar stores: […]
To the Jordan Whitney “Greensheet” website – the independent clearinghouse for up-to-date information on Direct Response Television, including infomercials, short-form direct response television commercials, the websites for these products, and the companies involved in their production and distribution.
AJ Khubani founded TeleBrands Corporation in 1983 on a “shoestring” with his life-savings of $20,000. Today, TeleBrands is a thriving multi-hundred million dollar marketing giant well known for such hit products as the PedEgg, OrGreenic, Lint Lizard, InstaBulb, Sticky Buddy, Who Knew and Aluma Wallet.
Marcus Productions, Inc. is a Florida based Film and High Def production company located in the Miami / Fort Lauderdale area. We have a national reputation of creating and producing money making commercials, infomercials and programming.