TeleBrands, Largest Marketer of “As Seen on TV” Products Honored with Marketer of the Year Award

TeleBrands, the largest marketer of “As Seen on TV” Products FAIRFIELD, N.J., Oct. 4, 2017 /PRNewswire/ — TeleBrands, the largest marketer of “As Seen on TV” products and a pioneer in the direct response television industry, has received the Electronic Retailing Association (ERA) 2017 Marketer of the Year Award at the annual Moxie Awards in …

TeleBrands 10-Million Copies Sold “Who Knew” & “Dump” Cookbook

TeleBrands Press announced it has surpassed the 10-million copies sold mark, considered to be record breaking in the print publishing business, which has of late been hard-hit by electronic books. Between the Who Knew? 10,001 Easy Solutions to Everyday Problems and Quick and Easy Dump cookbook series, TeleBrands Press has noticed a steady increase in …

AJ Khubani to Receive ERA Lifetime Achievement Award at 2015 Electronic Retailing Association Convention

The Electronic Retailing Association (ERA) announced that AJ Khubani, Founder and CEO of TeleBrands Corporation, will be honored with the prestigious 2015 ERA Lifetime Achievement Award during a special presentation at the Moxie Awards Gala this October. The signature event of the Electronic Retailing Association’s annual ERA D2C convention is set for October 6-8 at …

‘As Seen On TV’ Company, Telebrands will pay $550K to settle Consumer Affairs Lawsuit

TRENTON, N.J. (July 14, 2015) — The largest marketer of “As Seen on TV” products says a settlement with New Jersey consumer affairs officials will lead to an improved shopping experience for custom… New Jersey reached the settlement with Telebrands Inc. after saying the company used high-pressure sales tactics and made it difficult for customers …

Commercial Products The Facts Behind These Great TV Products

If you are trying to figure out the most effective items for DRTV all you have to do is ask yourself a few questions. First, does the item interest the masses and does it solve a problem? Products that appeal to the mass charm are usually one of the most successful Direct Response infomercial products …

Spin Mop Seen on TV

Does it work? Hurricane 360 Spin Mop

The Hurricane 360 Spin mop touts a rotating micro-fiber mop head that picks up dust, dirt and spills. Between kids, pets and lots of floor traffic, Kiyomi Taguchi she says her kitchen floor requires scrubbing on hands and knees to get really clean. She’s been looking for a good mop.  You wring the mop by …

5 Infomercial Secrets Every Marketer Should Know, But Wait, There’s More!

Imagine coming home on a Friday evening with nothing to do. You grab the remote control and plop onto the couch, flipping through channels to find something worth watching. Nothing’s on. Suddenly, a commercial appears: lose 30 pounds in 30 days! Before you know it, you’re hooked. What you thought was a 30-second commercial is …