As Seen On TV Products, Celebrity Endorsed Ads, Nutrisystem

Celebrity Endorsers May Not Be Worth The Money

All that money being spent on hiring to appear in advertising may be better spent crafting a cohesive brand story.

According to a study from , featuring celebrities do not perform as well as those that don’t feature celebrities. The analytics company evaluated more than 1,200 ads featuring celebrities, using a statistical evaluation method to determine effectiveness.

Marie Osmond Spokesperson for Nutrisystem

Nutrisystem Food

In this instance I believe that having as a spokesperson for is a smart choice. She has a wholesome personality and people can easily relate to her.

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