Technology is about to change the way you watch commercials.

Technology is about to change the way you watch commercials. Some TV ads are now being targeted toward your interests and the data needed to make that happen, is all coming from inside your home. Marisa loves TV time with her family and sh58e said she is prepared for the television commercial revolution: ads targeted …

Find Out Why More People Are Actually Watching TV Commercials Now

While commercials may have initially taken a hit though the advent of DVR and mobile viewership, it sounds like that downward spiral may be flipping back up. And there’s more than just one simple reason for it, too.  Though it wasn’t long ago that the entirety of TV show viewing was done on actual TV …

15 Most Bizarre Video Game Television Commercials

Television commercials may not seem that fundamental to game sales or pushing a product these days, but it’s easy to forget that before this Internet dominant, marketplace-heavy time, conventional TV advertisements were largely responsible telling the public about a new title. It’s true that some commercials are beautiful examples of art mixed with a game’s …

Super Bowl Advertising Moves Beyond TV Commercials

Editor’s Note: Scott Ferber is chairman and chief executive of the video technology services firm Videology, and the co-founder of Advertising.com (now a.. Those technological changes are providing more advertising opportunities, at more affordable prices than ever before, making Super Bowl XLIX the year that you see the most result from your Super Bowl advertising –even …

5 Infomercial Secrets Every Marketer Should Know, But Wait, There’s More!

Imagine coming home on a Friday evening with nothing to do. You grab the remote control and plop onto the couch, flipping through channels to find something worth watching. Nothing’s on. Suddenly, a commercial appears: lose 30 pounds in 30 days! Before you know it, you’re hooked. What you thought was a 30-second commercial is …

The 10 Grossest Television Commercials

The 10 Grossest Television Commercials

Ah, the television commercial. That marvelous invention of brand management, ad exec enthusiasm and soul-sucking attention-grabbing. Commercials can make us laugh, make us cry and, most commonly of all, make us worry we’re failing ourselves and our loved ones if we don’t buy the right thing. Yet in a medium meant to provoke reaction and …

Hawaii to host Hormel Spam commercials on ‘How do you musubi?’

“How do you musubi?” That’s the theme of 12 television commercials featuring Spam that Hormel Foods is filming in Hawaii, in partnership with Aloha Plate food truck and Cooking Hawaiian Style. The commercials will feature Aloha Plate food truck owners and brothers Lanai Tabura and Adam Tabura, and potentially co-owner and friend Shawn Felipe.   …

The Best Commercial Of Super Bowl XLVIII

We’re a month away from the Super Bowl — still the biggest television event of the year and still the premiere showcase for dozens of exciting new commercials, and already I have identified the ad that I think will be the best of this year’s bunch, simply because I can’t imagine another one that will …

Despite commercials, families change

Christmas Day has now past. The extent of my Christmas efforts this year were Minimalist. Sending cards was never a consideration nor has it been for several prior holidays. If any are mailed, they are specific to “New Year’s Greetings” versus “Christmas Cheer.” When comparing myself to the saturation of holiday television commercials that seem …