The TactiBite Fish Call is an Electronic Fish Attractor Designed to Help You Catch More Fish. As Seen on ABC’s Shark Tank.

The TactiBite Fish Call works by emitting sounds and vibrations that attract nearby fish. It’s about the size of a mini football and floats on the surface of the water. It is held in place by an anchor that has a nifty way of clipping into the base of the unit for easy storage.

To make the product versatile across many fish species as well as varying conditions, it has multiple sounds built in as well as volume controls. Fishermen use it by selecting the appropriate sound for the type of fish they’re targeting and adjusting the volume level based on the conditions and environment they’re fishing in.